COURSE INFORMATION
| Module Name | Entrepreneurship in Herbal Medicines Production | ||||
| Module level, if applicable | 4th Year | ||||
| Code, if applicable | SFA-982 | ||||
| Semester (s) in which the module is taught | 6th semester | ||||
| Person responsible for the module | apt. Hady Anshori, M.Sc.Dr. apt. Asih Triastuti, M.Pharm. | ||||
| Lecturer(s) | apt. Hady Anshori, M.Sc.Dr. apt. Asih Triastuti, M.Pharm. | ||||
| Language | Bahasa Indonesia | ||||
| Relation to curriculum | Elective | ||||
REQUIREMENTS
| Requirements according to examination regulations | Minimum attendance at lectures is 75% (according to UII regulation). |
| Recommended prerequisites | – |
| Related course | – |
| Study and examination requirements and forms of examination | Midterm and final term, project assignment and presentation |
MODULE OBJECTIVES/INTENDED LEARNING
By the end of this course students should be able to:
- Explain the relevant national regulations regarding the business in the field of herbal medicines
- Develop a business plan in the form of a business plan proposal or a business feasibility study
- Conduct analysis of business development and cooperation in the field of herbal medicine
- Conduct market analysis, develop promotion and marketing strategies, and apply good mass communication
- Develop innovative design for herbal products considering market needs and halal principles
CONTENT
This elective course is delivered to support program learning outcomes in attitude and general skill aspect related to entrepreneurial spirit in the field of herbal medicines development and production. This course covers topics on business opportunities analysis and the importance of collaboration and cooperation in building entrepreneurship in the field of herbal medicine development and productions as well as business feasibility studies. This course encourages the students to develop innovative product containing herbal products and take responsibility as well as work with discipline and honesty.
MEDIA EMPLOYED
Blended Learning
READING LISTS
- Merrill, Mike. 2005. Dare to Lead: Strategi Kreatif 50 Top CEO untuk Meraih Kesuksesan. Jakarta: Bhuana Ilmu Populer
- Zohar, D. & Ian M. 2006. Spiritual Capital: Memberdayakan SQ di Dunia Bisnis. Bandung: Mizan
- Direktorat Jendral Pendidikan Tinggi Kemendikbud RI, 2013, Modul Pembelajaran Kewirausahaan, Dirjen Dikti